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State Farm® Insurance Agent

Phil Rice

Rice Ins and Fin Svcs Inc

395 W State Highway 114 Suite 400
Southlake, TX 76092-3631

Eastbound 114 service road between Dove Road and White Chapel Road

Profile photo of a State Farm Agent named: Phil Rice

Would you like to create a personalized quote?

Office Info

Office Hours

9am - 5pm
After Hours by Appointment
Call or text us 24 hours a day!

Contact me to schedule a virtual meeting


395 W State Highway 114 Suite 400
Southlake, TX 76092-3631



Summer is in full swing and with it comes road trips! Be one of the "cool" kids in the heat and make sure your vehicle is ready for the road, not only by checking the tires and fluids but by making sure your insurance is up to date, too. Let us help you feel prepared for the open road with a comprehensive review of your car insurance so that you can drive with confidence knowing you are protected and that you have roadside assistance when you need it. While we're at it, we can also review your home, renters, and life insurance coverages to be sure they are in great shape, too. Our team's goal is to have you and your family prepared for the everyday risks we all have. Call us today!

Welcome to the Phil Rice State Farm office! We are here to help with the insurance and financial services needs of our neighbors all across the great state of Texas from our office here in Southlake, which is in the heart of the Dallas/Fort Worth metroplex. Our comprehensive services include Auto, Home, Renters, Business, and Life Insurance, among others. Get in touch with us today for a free quote and ensure you have the protection you need!

As a team, we take pride in delivering exceptional customer service while maintaining a fun and welcoming atmosphere. Our office is even pet-friendly, so feel free to drop by with your furry friend and take a photo with Jake from State Farm!

A little bit about myself:

I hold a bachelor's degree in Finance from the University of Texas at Arlington and an MBA from Southern Methodist University in Dallas. For 20 years, I worked in corporate finance within the travel industry, fostering strong relationships with business partners and providing valuable insights to guide their decisions. Now, as a State Farm Insurance Agent, I'm dedicated to making a positive impact and continuing to use my skills to protect and support individuals and businesses alike.

On a personal note, my journey has taken me from Michigan to Virginia, then North Carolina, and eventually Houston, Texas all by the time I was in middle school. I later settled in the Dallas/Fort Worth area, where I graduated high school. It was here that I met my wife, Brandon, while studying at the University of Texas at Arlington. Together, we welcomed our daughter Alina into our lives through adoption in 2008. This experience ignited our passion for adoption, foster care, and family services, as we strive to help vulnerable children in need. After living in Seattle for six years, my family and I made the decision to return to the DFW area in 2020. We love to travel, attend live concerts, watch sports and movies, and cherish quality time with friends and family. Additionally, we actively support Fellowship of the Parks church, the Gladney Center for Adoption, and other local charities dedicated to assisting those in our community.

Insurance Products Offered

Auto, Homeowners, Condo, Renters, Personal Articles, Business, Life, Health, Pet

Other Products

Banking, Mutual Funds, Annuities

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We strive to be the first choice for insurance and financial services in Southlake, TX, and its surrounding areas. Our mission is to provide exceptional service and comprehensive insurance plans with your family's unique needs in mind. Our team is dedicated to building lasting relationships through personalized guidance and transparency, and being advocates for our customers. With integrity and professionalism, we strive to make a positive impact on our community by ensuring the financial security for those we are blessed to serve.

Our office can assist with essential lines of business including Auto, Homeowners & Renters, Business, Life Insurance, and more! Our team is compassionate, attentive, and detail-oriented in our commitment to all our Good Neighbors. Call, click, or stop by today for a FREE quote!

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Jess Peterson State Farm Agent Team Member

Jess Peterson

Account Manager

Hi, I am Jess! I joined the Phil Rice State Farm team in September 2022 as an Account Manager. I am licensed in Auto, Home & Renters, Business, and Life Insurance. Three words to describe me would be determined, outgoing, and empathetic. A fun fact about me is that I have a family cat named Clyde and I plan to visit every state park! Outside of work, my hobbies include traveling, camping, swimming, hiking, and reading. Call today for assistance with your insurance needs!

Carrina Poli State Farm Agent Team Member

Carrina Poli

Account Manager

I am Carrina and I am an Account Manager with Phil Rice State Farm. I am licensed in Auto, Home and Business Insurance. I recently moved back to Texas from California to be closer to family. I have a background in hospitality and enjoy working with a team to help others. Outside work, I stay busy with my two daughters. We love swimming, hiking, taking our dogs to the lake to swim, and family game nights. I am also an avid reader. Call me today for help with your insurance.

Spencer Morell State Farm Agent Team Member

Spencer Morell

Customer Service Representative

Hi, my name is Spencer, and I am a Customer Service Representative with Phil Rice State Farm. I am licensed in Auto Insurance, Home Insurance, Business Insurance, and Life Insurance. I am an easygoing, hardworking individual with a great sense of humor. I enjoy giving back to the community and am actively involved at Milestone Church. I have a love for my family, baseball, and my dog, Annabelle. I also like reading, woodworking, exercising and spending time with family. Call today!

Our Agency

Learn more about our agency and the career opportunities with us.
Available Positions
Please Note: This opportunity is about potential employment with an independent contractor agent who solicits applications for State Farm products and services, and does NOT result in employment with any of the State Farm Insurance Companies. The employment selection decision , terms and conditions of employment (such as compensation and benefits) are all determined solely by the independent contractor agent.